Head of Digital

Ukraine
Marketing

Get to Know Us

iDeals is a global B2B SaaS product company recognized as the most highly rated and customer-centric in a secure business collaboration market. Trusted by more than 1,000,000 users from 175,000 companies globally, we are on a mission to create more prosperity in the world by accelerating high-stake business decisions. We achieve this by delivering extremely intuitive and robust software products that help people make impactful decisions with less stress, higher quality, and shorter hours:

iDeals Virtual Data Room: A web-based cloud platform used by companies in a wide range of industries to ensure secure confidential document sharing for online due diligence, fundraising transactions, corporate reporting, licensing, clinical trials, and other business goals.

iDeals Board: A cloud platform with web and mobile applications used by board members, CEOs, executives, and corporate secretaries, to streamline governance and improve high-stake decisions in a fast, secure, and compliant way.

The Role

Performance Marketing function, spanning across paid and organic channels, plays an important role in our company’s success, helping acquire new clients and providing revenue growth. Currently, we are looking for a Head of Digital to lead a Performance Marketing team, and implement and own the performance marketing strategy to support our business growth internationally. 

This role reports directly to our VP of Marketing, and is ideally suited for an ambitious leader who excels at driving innovative strategies, leveraging data-driven insights, and translating them into actionable results.

What You Will Do

  • Identify and implement a performance marketing strategy
  • Lead and develop a performance marketing team, overseeing OKRs and driving them to achieve ambitious goals
  • Utilize scenario/outcome-based performance forecasting for all main OKRs and key contributing KPIs
  • Evaluate and manage both internal (budgets, staff) and external (agencies, technology/tools) resources efficiently
  • Work with external agencies and in-house design and content teams to improve creative and messaging across media channels, website, form, and pipeline experiences
  • Collaborate with Inside Sales teams to create campaigns that maximize volume, efficiency, prospect, and customer intelligence from awareness through consideration to sales conversion
  • Collaborate with BI/analytics, data, and measurement teams to drive improvements to Performance Marketing analytics
  • Evaluate, manage and implement new marketing technology systems to enhance sales volume and efficiency
  • Contribute to country-specific market research efforts focused on improving messaging and channel strategy to convert prospects
  • Collaborate with other Sales & Marketing colleagues to update and maintain intelligence around ICPs / and personas 
  • Monitor competitor activity specific to growth and prospecting strategies
  • What We Look For

  • 7+ years of proven experience in Performance Marketing area globally (B2B is a plus)
  • 4+ years of experience in team management and development
  • Experience successfully developing, executing, and managing a performance marketing strategy and associated budgets 
  • Mandatory proficiency in performance marketing channels such as paid search, SEO, paid social, programmatic, and rating platforms
  • Strong data-driven approach and analytical thinking (expert level in Excel; Tableau, HubSpot – nice to have)
  • Expertise in evaluating, hiring, and managing external agencies
  • Confidence in identifying and recommending messaging, design, and UX improvements
  • Self-starter with the ability to make decisions autonomously
  • Fluency in English (C1)
  • What We Offer

    Our people mean a great deal to us, so we will provide you with the benefits, resources and support you need to succeed.

    For your work

  • Remote-first model with teams distributed globally 
  • Home office set up budget 
  • High-end laptop, monitor and any additional IT equipment needed
  • Reimbursement of co-working space expenses
  • For your well-being

  • Medical insurance with flexible coverage
  • Compensation for sports, yoga, mental, and other health and wellness-related activities
  • Reimbursement of participation in sports competitions
  • 20 business days of paid time off per year
  • Unlimited health-related time-off
  • For your growth

  • Individual Development Plan based on your career interests 
  • Unlimited budget for learning and development activities
  • Professional and self-development books and subscriptions compensation
  • Sponsorship of inspirational events, conferences and meetups attendance
  • iDeals’ support of your passion as a speaker or writer
  • Internal growth and internal mobility policies
  • Extra perks

  • Regular off-site company retreats 
  • Team-building budgets for local meetups
  • Monthly Pizza Fridays at global office locations
  • Generous internal referral program
  • iDeals Surprise Boxes from the People Experience Team
  • Our Culture

    Commitment, Excellence, Collaboration, Trust and Care are core values to the iDeals team. For us, these are the principles that every iDealer lives and breathes. We are on the lookout for like-minded individuals who share our values. By doing so, we are able to create a team where talents feel at ease and are able to work to the best of their abilities.

    Commitment and Excellence inspire us to set the bar high, achieve the most ambitious goals and push the limits further. Our diversity and different perspectives are the foundation of our success. Collaboration and Trust ensure that everyone has access to all the information, proactively shares thoughts, and leverages the teammates’ diverse opinions, experiences, and backgrounds. Both values help us to solve the most challenging problems. Care drives us to create a positive work environment and make everyone feel valued. We also stand for iDealers’ physical, mental, financial, and personal well-being and encourage a healthy lifestyle and active living.

    iDealers work in a remote-first model, meaning we collaborate from anywhere – either home, cafe, co-working space, or one of our offices. Some roles may have specific location-based requirements, including in-office and client interactions. Despite being located across the globe, we stay connected through the latest tools and technologies, ensuring that everyone on our team feels surrounded by teammates and engaged with our common goals.

    iDeals is an equal opportunity employer

    iDeals is made up of people from a wide variety of backgrounds and lifestyles. We embrace diversity and invite applications from people from all walks of life. We don’t discriminate against employees or applicants based on gender identity or expression, sexual orientation, race, religion, age, national origin, citizenship.

    #LI-AP1